Service Designer, User Researcher
Service Designer, User Researcher
Service Designer, User Researcher
2021- 2022 (1 year)
2021- 2022 (1 year)
2021- 2022 (1 year)
ZHAW Department of Social Work, We+Tech and Pro Aidants, Alzheimer Zürich
ZHAW Department of Social Work, We+Tech and Pro Aidants, Alzheimer Zürich
ZHAW Department of Social Work, We+Tech and Pro Aidants, Alzheimer Zürich
Zurich (CH)
Zurich (CH)
Zurich (CH)
UX & Service Designer, Researcher
You+Care is an online guiding service designed to support the caregivers of the loved ones with Alzheimer. The platform guides caregivers though this tough journey and helps them to quickly navigate unknown challenges and adapt to the constantly changing desease state and needs.
You+Care is an online guiding service designed to support the caregivers of the loved ones with Alzheimer. The platform guides caregivers though this tough journey and helps them to quickly navigate unknown challenges and adapt to the constantly changing desease state and needs.
You+Care is an online guiding service designed to support the caregivers of the loved ones with Alzheimer. The platform guides caregivers though this tough journey and helps them to quickly navigate unknown challenges and adapt to the constantly changing desease state and needs.
Design Challenge
Caregivers experience high stress and often feel unprepared for the evolving demands of Alzheimer’s. Existing resources are fragmented and not adapted to real-time needs. The design challenge was to create an eHealth solution that supports caregivers’ well-being while also guiding them through the progression of the disease.
Design Challenge
Caregivers experience high stress and often feel unprepared for the evolving demands of Alzheimer’s. Existing resources are fragmented and not adapted to real-time needs. The design challenge was to create an eHealth solution that supports caregivers’ well-being while also guiding them through the progression of the disease.
Design Challenge
Caregivers experience high stress and often feel unprepared for the evolving demands of Alzheimer’s. Existing resources are fragmented and not adapted to real-time needs. The design challenge was to create an eHealth solution that supports caregivers’ well-being while also guiding them through the progression of the disease.
My role
Conducted user research, helped redefining aplication concept, created UX flow, and stakeholder collaboration
My role
Conducted user research, helped redefining aplication concept, created UX flow, and stakeholder collaboration
My role
Conducted user research, helped redefining aplication concept, created UX flow, and stakeholder collaboration
User Research & Market Analysis
I investigated needs of caregivers and patients, reviewed existing tools, conducting interviews with patients and stakeholders and studied Alzheimer’s disease progression
User Research & Market Analysis
I investigated needs of caregivers and patients, reviewed existing tools, conducting interviews with patients and stakeholders and studied Alzheimer’s disease progression
User Research & Market Analysis
I investigated needs of caregivers and patients, reviewed existing tools, conducting interviews with patients and stakeholders and studied Alzheimer’s disease progression
Service Concept & Blueprint
Originally a meditation app, I helped shift the concept toward a digital guide that provides overview of the disease progression and provides support based on each caregiver’s situation.
Service Concept & Blueprint
Originally a meditation app, I helped shift the concept toward a digital guide that provides overview of the disease progression and provides support based on each caregiver’s situation.
Service Concept & Blueprint
Originally a meditation app, I helped shift the concept toward a digital guide that provides overview of the disease progression and provides support based on each caregiver’s situation.
Wireframing
I co-created the app’s functional flow and wireframes, defining how tips and guidance are personalized and delivered.
Wireframing
I co-created the app’s functional flow and wireframes, defining how tips and guidance are personalized and delivered.
Wireframing
I co-created the app’s functional flow and wireframes, defining how tips and guidance are personalized and delivered.
Stakeholder Collaboration
I took a part in engaged Alzheimer Zürich, co-developing resource mapping and support tools that enhance clarity and trust.
Stakeholder Collaboration
I took a part in engaged Alzheimer Zürich, co-developing resource mapping and support tools that enhance clarity and trust.
Stakeholder Collaboration
I took a part in engaged Alzheimer Zürich, co-developing resource mapping and support tools that enhance clarity and trust.
Service Design
Service Design
Service Design
User Research
User Research
User Research
UX/UI
UX/UI
UX/UI
Value
The concept and prototype, complete with content strategy, logic, and visuals, were built on real caregiver insights and validated with stakeholders and implemented into workflows of Alzheimer Zurich.
Value
The concept and prototype, complete with content strategy, logic, and visuals, were built on real caregiver insights and validated with stakeholders and implemented into workflows of Alzheimer Zurich.
Value
The concept and prototype, complete with content strategy, logic, and visuals, were built on real caregiver insights and validated with stakeholders and implemented into workflows of Alzheimer Zurich.
Design Process
Design Process
Primary Research
Primary Research
Research on Users (Caregivers & Patients)
Research on Self-Care Management
Research on Alzheimer
Market Study
Mapping
Mapping
Interview with Caregivers
User Persona
Caregiver Journey Map
Service Blueprint
UX
UX
Low-Fidelity Wireframes
High-Fidelity Prototype
User Flow
Reshaping Concept
Reshaping Concept
Collaboration with Alzheimer Zurich
Defining Service Goals
Understanding Users
Understanding Users
Understanding Users
Within Primary Research I covered topics:
— Self-Care Management
— Stress Assessment Methods
— Caregiver’s Stress Exposure
The research helped to pinpoint the main support needs of caregivers in Switzerland, such as emotional and medical assistance. We identified a gap between caregivers' needs and available support, advocating for tailored services that adapt to individual situations.
Within Primary Research I covered topics:
— Self-Care Management
— Stress Assessment Methods
— Caregiver’s Stress Exposure
The research helped to pinpoint the main support needs of caregivers in Switzerland, such as emotional and medical assistance. We identified a gap between caregivers' needs and available support, advocating for tailored services that adapt to individual situations.
01
Demographics
Around 600,000 Swiss serve as caregivers, predominantly aged 54 to 65. About 8% are youths aged 9 to 15, mainly caring for grandparents and siblings.
01
Demographics
Around 600,000 Swiss serve as caregivers, predominantly aged 54 to 65. About 8% are youths aged 9 to 15, mainly caring for grandparents and siblings.
01
Demographics
Around 600,000 Swiss serve as caregivers, predominantly aged 54 to 65. About 8% are youths aged 9 to 15, mainly caring for grandparents and siblings.
02
Employment
Two-thirds of adult caregivers are employed, with the highest employment among those aged 50 to 64.
02
Employment
Two-thirds of adult caregivers are employed, with the highest employment among those aged 50 to 64.
02
Employment
Two-thirds of adult caregivers are employed, with the highest employment among those aged 50 to 64.
03
Tasks and Responsibilities
Common tasks include emotional support, observation, and financial management.
03
Tasks and Responsibilities
Common tasks include emotional support, observation, and financial management.
03
Tasks and Responsibilities
Common tasks include emotional support, observation, and financial management.
04
Support Needs
Caregivers need emergency help, professional consultations, and transportation services for care recipients.
04
Support Needs
Caregivers need emergency help, professional consultations, and transportation services for care recipients.
04
Support Needs
Caregivers need emergency help, professional consultations, and transportation services for care recipients.
05
Time Commitment
63% spend less than 10 hours per week on caregiving
05
Time Commitment
63% spend less than 10 hours per week on caregiving
05
Time Commitment
63% spend less than 10 hours per week on caregiving
06
Challenges
Caregivers managing chronic diseases or dementia face increased demands, highlighting the need for early detection and tailored support
06
Challenges
Caregivers managing chronic diseases or dementia face increased demands, highlighting the need for early detection and tailored support
06
Challenges
Caregivers managing chronic diseases or dementia face increased demands, highlighting the need for early detection and tailored support
Stress Management — Main Factors of Stress Level
The research on stress measurement for caregivers highlights several key findings:
Stress Management — Main Factors of Stress Level
The research on stress measurement for caregivers highlights several key findings:
Stress Management — Main Factors of Stress Level
The research on stress measurement for caregivers highlights several key findings:
01
Stress Levels
Caregivers report high psychological burdens linked to their caregiving roles, influencing their overall stress perception
01
Stress Levels
Caregivers report high psychological burdens linked to their caregiving roles, influencing their overall stress perception
01
Stress Levels
Caregivers report high psychological burdens linked to their caregiving roles, influencing their overall stress perception
03
Emotional Reactions
Emphasizing emotional goals may skew caregivers towards more positive perceptions, reducing stress reactions when exposed to stressors
03
Emotional Reactions
Emphasizing emotional goals may skew caregivers towards more positive perceptions, reducing stress reactions when exposed to stressors
03
Emotional Reactions
Emphasizing emotional goals may skew caregivers towards more positive perceptions, reducing stress reactions when exposed to stressors
04
Dynamic Stress Levels
Perceived stress can increase or decrease with the changing exposure to stressors and varies with other life challenges
04
Dynamic Stress Levels
Perceived stress can increase or decrease with the changing exposure to stressors and varies with other life challenges
04
Dynamic Stress Levels
Perceived stress can increase or decrease with the changing exposure to stressors and varies with other life challenges
05
High-Risk Groups
Elderly spousal caregivers experiencing mental or emotional strains are at a higher risk, indicating that caregiving stress impacts more vulnerable groups more severely
05
High-Risk Groups
Elderly spousal caregivers experiencing mental or emotional strains are at a higher risk, indicating that caregiving stress impacts more vulnerable groups more severely
05
High-Risk Groups
Elderly spousal caregivers experiencing mental or emotional strains are at a higher risk, indicating that caregiving stress impacts more vulnerable groups more severely
06
Coping Mechanism
Effective coping includes identifying and regulating emotions triggered by stress, with strategies like reappraisal and suppression being common
06
Coping Mechanism
Effective coping includes identifying and regulating emotions triggered by stress, with strategies like reappraisal and suppression being common
06
Coping Mechanism
Effective coping includes identifying and regulating emotions triggered by stress, with strategies like reappraisal and suppression being common
Collaboration with Alzheimer Zurich + Expert Interviews
To gain a deeper understanding of caregiving, I consulted with Alzheimer Zurich and conducted multiple interview sessions with Nina Wolf. Nina, who regularly interacts with caregivers, assisted in shaping the concept and guidance of our service.
Collaboration with Alzheimer Zurich + Expert Interviews
To gain a deeper understanding of caregiving, I consulted with Alzheimer Zurich and conducted multiple interview sessions with Nina Wolf. Nina, who regularly interacts with caregivers, assisted in shaping the concept and guidance of our service.
Collaboration with Alzheimer Zurich + Expert Interviews
To gain a deeper understanding of caregiving, I consulted with Alzheimer Zurich and conducted multiple interview sessions with Nina Wolf. Nina, who regularly interacts with caregivers, assisted in shaping the concept and guidance of our service.
01
Resource Mapping and Personalization
Caregivers need personalized guidance that starts with mapping the person’s support network, highlighting helpers and gaps to tailor care to their needs.
01
Resource Mapping and Personalization
Caregivers need personalized guidance that starts with mapping the person’s support network, highlighting helpers and gaps to tailor care to their needs.
01
Resource Mapping and Personalization
Caregivers need personalized guidance that starts with mapping the person’s support network, highlighting helpers and gaps to tailor care to their needs.
02
Visual Tools for Clarity and Engagement
Using visual aids such as cards that outline resources and provide tips on the back has proven effective.
02
Visual Tools for Clarity and Engagement
Using visual aids such as cards that outline resources and provide tips on the back has proven effective.
02
Visual Tools for Clarity and Engagement
Using visual aids such as cards that outline resources and provide tips on the back has proven effective.
03
Empowering Caregivers through Knowledge
Teaching caregivers to recognize and address their needs and providing them with the tools to manage care effectively are essential.
03
Empowering Caregivers through Knowledge
Teaching caregivers to recognize and address their needs and providing them with the tools to manage care effectively are essential.
03
Empowering Caregivers through Knowledge
Teaching caregivers to recognize and address their needs and providing them with the tools to manage care effectively are essential.
Caregiver Journey
Next, we conducted 8 confidential interviews with caregivers as requested by the interview partners. These interviews helped us validate our assumptions, and I subsequently drafted four personas based on criteria crucial for all caregiving situations.
Caregiver Journey
Next, we conducted 8 confidential interviews with caregivers as requested by the interview partners. These interviews helped us validate our assumptions, and I subsequently drafted four personas based on criteria crucial for all caregiving situations.
Caregiver Journey
Next, we conducted 8 confidential interviews with caregivers as requested by the interview partners. These interviews helped us validate our assumptions, and I subsequently drafted four personas based on criteria crucial for all caregiving situations.
Onboarding & Touchpoints
Onboarding & Touchpoints
Onboarding & Touchpoints
Flow of the Guide
I was responsible for designing the service flow with the team, which was my final contribution to the project. Subsequently, the UI design and final implementation were handled by the rest of the team.
Flow of the Guide
I was responsible for designing the service flow with the team, which was my final contribution to the project. Subsequently, the UI design and final implementation were handled by the rest of the team.
Flow of the Guide
I was responsible for designing the service flow with the team, which was my final contribution to the project. Subsequently, the UI design and final implementation were handled by the rest of the team.
